Privacy Policy
Last Updated: February 2026
At My Little Peekaboo, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, store, and protect your data when you use our services.
Information We Collect
Personal Information
When you book an appointment with us, we may collect:
- Full name
- Contact information (phone number, email address, mailing address)
- Date of birth
- Emergency contact information
- Payment information
Medical Information
For the purpose of providing ultrasound services, we collect:
- Pregnancy-related information
- Previous pregnancy history
- Relevant medical history
- Healthcare provider information
- Ultrasound images and scan results
Automatically Collected Information
When you visit our website, we may automatically collect:
- Browser type and version
- Operating system
- IP address
- Pages visited
- Referring website addresses
How We Use Your Information
We use your information to:
- Provide ultrasound services
- Process payments
- Communicate about appointments
- Improve our services
- Maintain safety and quality records
- Comply with legal obligations
Data Security
We implement appropriate technical and organisational measures to protect your information.
- Secure storage systems
- Restricted access
- Encrypted payment processing
- SSL/TLS encryption
Data Retention
We retain scan records for up to 8 years from the date of service unless a longer retention period is required by law.
Your Rights
You may request access, correction, or deletion of your data, subject to legal obligations.
Cookies and Tracking Technologies
We may use cookies to enhance your browsing experience.
Marketing Communications
You may opt out of marketing communications at any time.
Changes to This Privacy Policy
We may update this policy periodically and will update the “Last Updated” date accordingly.
Your Consent
By using our services, you consent to this Privacy Policy.

